Only 10 Slides

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1. PROBLEM/OPPORTUNITY

Three critical problems facing open source developers:

• 80% of successful open source projects fail to monetize effectively
• Converting from self-hosted to managed offering takes 6-12 months engineering
• Operating managed services requires extensive cloud expertise most developers lack

Supporting pain points:

• Complex infrastructure management
• No built-in billing or multi-tenancy
• High operational overhead
• Expensive DevOps talent required

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2. VALUE PROPOSITION

CNAP enables developers to launch monetized cloud products in days, not months:

• Zero infrastructure knowledge required
• Built-in multi-tenant isolation
• Automatic billing and usage tracking
• Pre-configured monitoring and scaling

“Turn your open source project into a profitable managed service without becoming a DevOps expert”

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4. UNDERLYING MAGIC

Our platform architecture provides:

Developer Portal	Customer Environments	Control Plane	Application Layer
Service Configuration	Isolated Clusters	Cluster Automation	Helm Deployment
Billing Management	Automatic Scaling	Multi-tenancy	Version Management
Customer Dashboard	Resource Monitoring	Resource Orchestra.	Health Monitoring

Key innovations:

• One-click cluster provisioning per customer
• Automated application lifecycle management
• Built-in multi-tenant security
• Usage-based billing integration

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5. BUSINESS MODEL

Three-tier pricing model:

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Free Tier

• Perfect for hobbyists and early testing
• 1 application
• Up to 3 customer environments
• 512MB RAM per environment
• Community support
• $0/month

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Pro Tier

• For growing open source projects
• Unlimited applications
• Up to 100 customer environments
• Up to 4GB RAM per environment
• Email support
• $99/month base fee
• 8% of customer billing processed

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Enterprise Tier

• For large-scale deployments
• Unlimited applications & environments
• Custom RAM/CPU configurations
• Priority support with 4-hour SLA
• Private networking
• Custom contracts & volume discounts
• Starting at $999/month
• 5% of customer billing processed

Example Revenue (Pro Tier):

• OSS developer with 50 customers
• Average customer spend: $200/month
• Monthly Revenue: $899 ($99 + $800 billing fee)
• Annual Platform Revenue: $10,788

Competitive Advantages:

• Lower base fee than competitors ($99 vs$299+)
• More generous resource limits
• Built-in multi-tenancy at no extra cost
• No bandwidth charges
• Simple, predictable pricing

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6. GO-TO-MARKET PLAN

Three-phase approach:

1. Direct Developer Outreach

   • Target top 100 open source projects on GitHub
   • Partner with cloud-native communities
   • Developer advocacy program

2. Community Building

   • Open source components
   • Technical content marketing
   • Integration marketplace

3. Enterprise Expansion

   • Self-hosted enterprise edition
   • Professional services
   • Custom integrations

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7. COMPETITIVE ANALYSIS

Feature	CNAP	Render	Heroku	Raw K8s
Multi-tenant	✓	×	×	×
Per-customer clusters	✓	×	×	×
Built-in billing	✓	✓	×	×
No lock-in	✓	×	×	✓
Developer friendly	✓	✓	✓	×
Enterprise-ready	✓	×	✓	✓

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8. MANAGEMENT TEAM

• CEO: Henri
• CTO: Robin
• CMO: Marcus

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9. Financial Projections

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Year 1

• Developers:
  • Free Tier: 500
  • Pro Tier: 50
  • Enterprise: 2
• Average Revenue per Developer:
  • Pro Tier: $10,788/year
  • Enterprise: $30,000/year
• Total Revenue: $600K

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Year 3

• Developers:
  • Free Tier: 2,000
  • Pro Tier: 500
  • Enterprise: 20
• Average Revenue per Developer:
  • Pro Tier: $12,000/year
  • Enterprise: $40,000/year
• Total Revenue: $7M

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Key Metrics

• Developer Acquisition Cost: $1,000
• Lifetime Value:
  • Pro Tier: $25,000
  • Enterprise: $120,000
• Churn Rate Target: < 8% annually

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10. CURRENT STATUS & ROADMAP

Current Status:

• MVP with 3 beta customers
• Core platform architecture
• Initial billing integration

Next 6 Months:

• General availability launch
• Free tier release
• Basic enterprise features
• Initial marketplace integrations

Next 12 Months:

• Advanced enterprise features
• Self-hosted edition
• Geographic expansion (EU region)

Funding Ask:

• Raising $2M Seed Round
• Use of Funds:
  • Engineering team expansion (50%)
  • Developer advocacy program (25%)
  • Enterprise security features (15%)
  • Infrastructure and operations (10%)

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The purpose of this pitch is to stimulate interest, not to cover every aspect of CNAP and bludgeon the audience into submission.

The objective is to generate enough interest to get a second meeting.

Thus, the recommended number of slides for a pitch is ten. This impossibly low number forces us to concentrate on the absolute essentials. We can add a few more, but we should never exceed fifteen slides — the more slides we need, the less compelling the idea.